JUJUKONG
When
Fall 2016–Summer 2021
Fall 2016–Summer 2021
Who
JUJUKONG
JUJUKONG
What
Branding
Packaging Design
Branding
Packaging Design
Visual identity and packaging for the pet snack brand Jujukong, imagining a wild and imaginative universe of pets. This array of colorful animals in a funky illustrative style is a clean break from traditional pet food packaging.
![](https://freight.cargo.site/t/original/i/d7f9bc8719e63e4f5155d8d1d6b4d183dea2fefa5f3f62a1b525ec36a96ac84d/JJK-8.png)
![](https://freight.cargo.site/t/original/i/00e09e142ae70f2e89ec0b7738f190da2cf19d4d73f618bf23a6dbeaf4fd7f4b/JJK-10.png)
![](https://freight.cargo.site/t/original/i/8ca569b57577e94036be40d1e833c83329602aecd48f474779d78432ef1cd914/JJK-12.png)
![](https://freight.cargo.site/t/original/i/4d9b1c87dd6215522409890c3763e4625bd0b7be4074e7e8c1df689033793299/JJK-7.gif)
![](https://freight.cargo.site/t/original/i/e6a4b579718d16803aad55b5b272501e0611edf37747b97b5e3f42db9f1c9c73/JJK-14.png)
![](https://freight.cargo.site/t/original/i/a75b6c7c8fd7441e669c0994af009fa82749fb810a8cf802f54396dec01648d8/JJK-15.png)
![](https://freight.cargo.site/t/original/i/f9a38af73b32db0a8939b83468f73e0366426363b9b1912ac2e2e94ea485f8da/JJK-35.jpg)
![](https://freight.cargo.site/t/original/i/4cf9c92cfae4b5e435f000ea659cb73c8d1aa57c80ef2f6df10d2ffaccd65eb0/JJK-25.jpg)
![](https://freight.cargo.site/t/original/i/5713e272efb7eaa2cb89a1d484676e21cd5bac47b3b005836b595fe8d92135c1/JJK-5.gif)
![](https://freight.cargo.site/t/original/i/519e89ea4a2b5bcb1284012c9e8455a89a21ea4ad28a08d743823dcc53dda1b2/JJK-17.png)
![](https://freight.cargo.site/t/original/i/47d16b179d1a667e6395b7ad119430c9d170b908beecf7f6dd4b2f60d3d581ef/JJK-18.png)
![](https://freight.cargo.site/t/original/i/d1bfd8296d75aa46947c026994f106b72e28f2d63a33cdd819cfb78ccc1c63fb/JJK-16.png)
![](https://freight.cargo.site/t/original/i/73c2350cb6d980007d9b922637b41d2d584b882bf1f8d9ce67081013b45a7847/JJK-11.png)
![](https://freight.cargo.site/t/original/i/094d9433be74d45b61596baea4b81c81e75505a34412b8cbcbc9d111117f9da5/JJK-9.png)
![](https://freight.cargo.site/t/original/i/663369273754154d475bcdfe71a306f1fc21bbb26c5d3302884433b0f7d5aba7/JJK-3.jpg)
Project for Lava Design Studio
Creative direction and design: Sasha Fominskaya
Creative direction and design: Sasha Fominskaya